Revolution Begins with an R

HP Latex R-series Open House Event

Date: May 30, 2019 | Norde Innovation Center

 

The previously release HP Latex R-series has now come to Norde International! Dubbed as the Revolution Begins with an R, Norde International and HP Philippines hosted a New Product Introduction to their existing VIP clients and walk-in guests, wherein an educational seminar was held in the morning and a demo tour in the afternoon to witness the launching of the HP Latex R1000.

 

 

Happy Andrada Showcased Breakthrough Fashion Technology with Customized Printed Fabrics at Transcendence Fashion Show

 

Leading the innovation of textile printing technology, NORDE International, in partnership with Kornit Allegro – the world’s first single step roll-to-roll digital textile printing system, revolutionized fabric customization by launching a fashion collection with globally-renowned fashion designer Happy Andrada. The customized fabric collection of Happy Andrada and Norde International was launched at the TRANSCENDENCE event last July 28, 2017 at the Marquee Tent, EDSA Shangri-La Hotel, Manila, Philippines with a print exhibition partnered with Artists and Company Manila and Moss Manila.

 

TRANSCENDENCE succeeded in capturing the movement of dancers through a photoshoot with Artists and Company’s photographer, Shaira Luna. After the photos were taken, Happy Andrada’s team of surface designers used the dancers’ images to create up to 50 nature-inspired digital patterns. These patterns were then digitally printed on different fabric materials ranging from chiffon, tulle, organza, up to the more complicated ones like duchess, piña fabric, and spandex. The Kornit Allegro, being the only true digital solution for textile printing, made it possible to print on the wide variety of fabrics in time for sewing and production.

Kornit Digital’s exclusive partner in the Philippines, Norde International, proudly welcomed the Kornit Allegro as its newest addition to their fleet of industrial printing solutions earlier this month.  “The Kornit Allegro is an entire production process in one system. No pre- or post-treatment is necessary to print on a wide variety of fabrics.”  Sandy Lui, Marketing Director of Kornit Digital-Asia Pacific said.

 

Happy Andrada’s 31-piece collection is the first Filipino-designed RTW and couture collection designed entirely out of customized fabrics with NORDE and Kornit Digital. “This partnership with Happy embodies how far we can transcend the power of fashion design with the right tools. Now, fashion designers can make their own collection by starting with a design that they made themselves. Photos and patterns can now be printed on a wide array of fabrics easily. Fashion reached a new level of meta tonight.” said Denis Ragos-Ty, Marketing Manager of Norde International.

 

Textile customization is now available in the Philippines. Textile manufacturers can now produce their own designs, enabling artists with this technology as they reach the next level of fashion and design. With the technology of Kornit Allegro launching in the Philippine market, fashion designers can now exceed the possibilities of how they can further personalize their collections.

 

Who said hospital rooms have to be plain and boring?

What used to be dull rooms have been turned into visual feasts for kids with the help of vibrant wallpapers.

The five rooms at the respiratory wards of the National Children’s Hospital in Quezon City turned colorful after wallpapers adorned their walls.

“It’s really different now. Unlike before, the walls were bare. The old walls easily caught dust. We feel that our babies are safer here,” said Jocelly Bacalla.

The 42-year old Bacalla from Navotas had been in the hospital twice because of her three-month-old baby’s heart problem.

“It’s beautiful now. I feel like I’m just at home,” Bacalla said.
MJ Policarpio, who shares the same room with Bacalla, said the new wallpaper prints were stress-relievers.

“It really removes stress. It’s beautiful and it’s good for the kids,” said Policarpio, whose baby has been confined in the hospital for two weeks now.

Compared to the old look with white paint, Policarpio said the walls look cleaner and nicer this time.

Happier, more playful kids

Dr. Epifania Simbul, Medical Center Chief of the National Children’s Hospital said the vibrant wallpapers would add to the faster recovery of their patients.

“You know sometimes, medicine is not enough. When you have the feeling of well-being, it increases your body resistance. There are hormones that are secreted in the body when you are happier that will hasten your recovery,” Simbul said.

Only three days after the wallpapers were placed, Simbul said the kids have become more playful and happier.

“The babies are more playful, of course even the parents are very happy to see their environment is colorful,” she said.
Images of animals, the outer space, food group and outdoor activities, among many others, adorn the walls of the rooms now.

“This is an adjunct to the treatment that we are giving. As I have mentioned, if you are happier, it boosts your immune system,” Simbul said.
The wallpapers, she said, “brighten the environment” and would remove the “painful memories” of their patients.

“It becomes a playground and not a lonely hospital room,” she said.
With the vibrant wallpapers on the kids’ wards, she hoped that their recovery would be faster.
“I hope so because as I have mentioned, it produces or increases our secretion of hormones in our body. When we are happy, we feel better, we feel well,” she said.

 

Environment-friendly

The colorful wallpaper on the wards was a part of the corporate social responsibility project of Norde International Distributors in partnership with HP Latex. The project was undertaken in line with the 71st Founding Anniversary of the National Children’s Hospital.

Elaine Hao Chin, VP Finance and Operations Norde International Distributors, said the wallpaper prints were environment-friendly, making them safe for the kids, the parents and the hospital.

“We want the children more comfortable and at the same time provide a safe environment for them. The materials we used are environmental-friendly. They are safe for kids and for sensitive environments.

“With this activity we hope everyone’s stay here a little bit brighter, livelier and we add a bit more joy to everyone here,” she added.

 

 

Norde takes on The Visual Journey for HP Latex 570

Last January 25, 2017, Norde International hosted The Visual Journey event at the Norde Innovation Center, Quezon City. The purpose of the event is to launch the newest addition to the HP Latex fleet- the HP Latex 570. Attendees include interior designers, brands, print service providers and more.

The Visual Journey was opened by none other renowned Interior Designer and Dean of the Philippines School of Interior Design, Mr. Pojie Pambid.

The whole day event consists of several speakers from HP South East Asia wherein they shar ed about the trends in the retail market, HP Latex applications, sustainability and of course, the grand unveiling of the HP Latex 570 printer.

Guests were also invited to see The Visual Journey exhibit wherein several applications of the HP Latex printer were shown. Wall covering and flooring solutions, stickers, and gallery exhibitions showcased the quality printing capabilities of the HP Latex 570.

 

Want to know more?

To know more about the HP Latex brand and the many more brand offerings of Norde, e-mail us at marketing@norde.com.ph or call us up at (02) 435 48 99 loc. 304.